Endo Segadok

Endo Segadok: Reviving Dayak Iban Weaving

Endo Segadok in West Kalimantan revitalizes traditional Dayak Iban weaving through design training, sustainable practices, and market access support from Torajamelo.

In Desa Menua Sadap, Kapuas Hulu, the Endo Segadok collective preserves Dayak Iban textile heritage—producing Kebat, Sidan, Songket, and sacred Pileh Selam weaves, guided by cultural leader Margareta Mala, a Tunas Kehati laureate. One Kebat piece even sold for Rp 13.4 million, signaling strong cross-border appeal, especially in Malaysia.

Torajamelo (with Solidaridad) enhances these traditions through skill-building workshops and design development that ensure high-quality weaving and new dye and color exploration. They guarantee fair pricing, helping weavers reinvest in raw materials, reduce dependency on middlemen, and retain cultural authenticity.

Through their brand platforms, Torajamelo transforms these traditional textiles into stylish fashion, accessories, and home décor sold via B2B, B2C, and curated tourism channels—raising visibility and market demand. GI registration support further affirms the unique identity of Endo Segadok’s motifs, helping the community claim cultural and legal recognition.

Additionally, by pioneering regenerative agricultural initiatives (like local fiber production) and encouraging decentralized supply systems, Torajamelo promotes sustainable art supply chains and empowers weaving communities toward long-term independence.

In other regions, these strategies have enabled weavers to increase incomes to Rp 2–3 million monthly, prevent migration, revive cultural pride, diversify income through tourism, and reinforce community resilience.With Torajamelo’s support, Endo Segadok is not just weaving cloth—but weaving sustainable futures, cultural dignity, and economic independence.

References-
samueletini.com
Jakarta Globe
A.I. Angels of Impact
Bcorpsea
Catalyst Now
AIM2Flourish
samueletini.com
Changemaker Library
wisestorytelling.org
travel.ourbetterworld.org
Cultural IP Rights